Episode Summary
Cody and Isaac sit down to discuss the (many) downsides and (few) upsides to inadvertently repositioning your parent brand.
Episode Notes
Learn more about brewery rebrands: www.craftbeerrebranded.com
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Learn more about Brand Architecture: http://www.beyondbeerbook.com
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Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com
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Want to work together? Email Isaac to start the conversation.
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