How Far Can You Extend A Brand?
How many extensions are too many? And how are you supposed to know when you’ve hit the limit?
The Beer Branding Trends Newsletter is a monthly collection of field notes covering trends, currents and actionable advice from CODO Design—a design firm on the front lines of beer and bev/alc branding.
Each issue is grounded in up-to-the minute field work so you can apply the concepts directly to your brewery’s brand today, build a stronger brand and sell more beer.