Episode 066

066 – The Year of Craft Lager? (The Year of Craft Lager!)

Cody and Isaac sit down to discuss craft lager and how your brewery can nail this positioning challenge.

Episode Summary

Cody and Isaac sit down to discuss craft lager and how your brewery can nail this positioning challenge.

Episode Notes

Points of discussion:

1. 2024 Beer Branding Trends Report

2. How we built the Cold Drinking Beer brand

3. Time Traveling with the Beer Can Archaeologist

Learn more about brewery rebrands: www.craftbeerrebranded.com

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Learn more about Brand Architecture: http://www.beyondbeerbook.com

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Have a topic or question you’d like us to field on the show? Shoot it our way: hello@cododesign.com

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Want to work together? Email Isaac to start the conversation.

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