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Episode Summary

Isaac sits down with Brandon Richards and Kristen Ballinger of AleSmith Brewing to discuss their new hard cider brand development.

Episode Notes

Points of discussion:

1. How we helped AleSmith launch a Hard Cider Brand – [Case Study ]

2. AleSmith Brewing

3. Let’s talk hard cider – [BBT Newsletter]

Learn more about brewery rebrands: www.craftbeerrebranded.com

Learn more about Brand Architecture: http://www.beyondbeerbook.com

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