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Episode Summary

Cody and Isaac sit down to discuss the different types of creative partners a brewery can hire to handle their branding or rebranding project.

Episode Notes

Points of discussion:

1. What is a Freelancer? Pros and cons?

2. What is a small to medium size firm? Pros and cons?

3. What is a Big agency? Pros and cons?

4. What does “Full Service” actually mean?

5. Why you never want to be an agency’s “cool” client.

6. Why we believe mid-size firms are taking over the world.

7. What should your partner be able to handle in order to be a great fit?

8. Let’s open up a can of worms! Should you hire a partner based solely on their personal or house style?

Learn more at www.craftbeerrebranded.com

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